To strengthen Atlanta’s breast cancer community by raising money and awareness for local Atlanta organizations that focus on breast cancer education, early detection, awareness and support services, as well as the unmet needs in the breast cancer community.

The fight against breast cancer is not a single battle. It’s an ongoing struggle that is faced with courage and determination. It is, in fact, a journey. It’s The Journey, Inc. is a non-profit organization founded in 2002 that raises funds and awareness for various Atlanta-area breast cancer organizations offering support to many women in the Atlanta community. Our commitment to strengthening Atlanta’s breast cancer community is unmatched by any other event. The funds we raise help to provide awareness, education, mammograms, genetic testing, transportation, translation, patient advocacy, and support services to thousands of women and their families right here in our own community. It’s The Journey and The Atlanta 2-Day Walk for Breast Cancer are beacons of hope, and we will continue to be a source of strength each and every day. All because you make it possible.When you raise or donate money to It’s The Journey, all funds stay right here in the local Atlanta area to help provide diagnosis, education and support to thousands of Atlanta residents affected by the disease.

Fundraising
Raise awareness
Prevention